PRO is defined as a professional organization authorized or financed collectively or individually by producers, which can take the responsibility for collection and channelization of e-waste generated from the ‘end-of-life’ of their products to ensure environmentally sound management of such e-waste. In India, the concept of PRO is recognized in two sectors namely, plastic waste management and e-waste management. Terrapro is India’s first Producer Responsibility Organisation (PRO), founded by Hemant Bagai and Maanik Bagai. The present PROs in India are Karo Smabhav Pvt. Ltd. and Earth Sense Recycle Pvt Ltd.